Report by Anne Kaestner
Anne Kaestner tells how she was hired by Bertelsmann: She is currently a management trainee at Gruner + Jahr in Hamburg.
I was almost finished with my MBA and starting to apply for jobs when I attended TMB in the summer of 2011. An internship with stern.de and a project I had been involved in as a student had already brought me into contact with G+J, even before TMB. The idea of getting to know the company better as a trainee was very appealing.
TMB gave me the chance to interact with interesting people from a variety of Bertelsmann divisions, and I learned a great deal about the Group and its corporate culture firsthand. After three intense days exploring the world of Bertelsmann, I was willing to consider other attractive entry-level jobs as well.
A definite highlight of my experience at TMB was winning a trip to New York with my team. We learned a great deal about Random House, celebrated Halloween and spent several unforgettable days in the Big Apple.
What happened afterwards:
I chose the G+J management trainee program because of my interest in magazines and because I knew that I would learn a lot in a short period of time. I wanted to know more about how a major publishing company works and about the responsibilities of the various departments. Plus I wanted to further my personal development as well.
We are living in incredibly interesting times, with digital media posing new challenges. This is an opportunity for me to contribute my ideas and help shape the future.
What I’m doing now:
I’m currently working in the Electronic Media Sales division. Previously, I was with the Subscription Marketing department at Deutscher Pressevertrieb and with G+J International Brands and Licenses. My responsibilities have included support activities for day-to-day business, and I have also gained insight into management tasks and worked on my own projects. At International Brands and Licenses, for example, I designed and produced a B2B newsletter for our international business partners, which involved working with marketing managers, graphic artists and programmers. In addition to being a creative challenge, it required conducting preliminary analyses and structuring my efforts so that the project could be completed quickly. At Electronic Media Sales, I’m currently focusing on trends in new media. I thoroughly enjoy my job, and I learn new things every day!