Report by Kathrin Mocek
Even though I was already familiar with the company from previous activities, due to TMB and its different elements I gained a new perspective on Bertelsmann. Through my studies at a European Business School, I had the possibility to participate in various other media-related recruiting- and networking events, but none of them were as multi-faceted as TMB: the cases and presentations we had worked on were very inspiring and instructive. It was great to work with and receive support from our arvato mentors, and the evening event was the highlight for our group because we won the case competition.
During our workshop sessions, we had the chance to get to know our mentors from the eCommerce area at arvato Hightech EMEA. For me, it was very interesting to learn more about this division of arvato and about the market trends in electronic software distribution (ESD), which was our workshop topic.
What happened afterwards:
After TMB, I was still in the process of finishing my Master’s degree in European Business in Berlin and therefore I had to complete my Master’s thesis in which dealt with the topic of crowdfunding. Through several interviews which I conducted to collect qualitative data, I got in touch with audible.de, a subsidiary of Amazon. In order to finish my studies, I completed an internship in the Business Development area of audible.de in which I developed a strategy for entering a new market segment.
Through a Bertelsmann student network program, I was still in touch with former colleagues and through them I connected with the arvato Medienfabrik in December 2012. After several interviews, I was offered a position which I started in March 2013.
What I’m doing now:
The "Medienfabrik" is a fully integrated agency for marketing and communication services. Consisting of different business areas such as Sales Communication, Retail Communication and HR Communication, I was hired in March 2013 as a team leader and project manager in the area "Corporate Communication", which offers for example services such as corporate publishing, customer communication (B2B & B2C), internal communication initiatives or special interest communication.
My current job has lots of interesting facets. First of all, working in a creative environment means that every day is different and I am constantly on the look out for new ideas and product concepts to meet the needs of our customers. Second, I not only attend to our existing clients, but I am also responsible for business development and active sourcing of new markets to identify further opportunities for our business. And most interesting and challenging of all, I lead a team of 15 professionals. I can already see how much I will grow professionally by taking on leadership responsibility at such an early stage in my career. The possibilities at Bertelsmann are boundless, you shouldn’t miss out on them!